On behalf of the Wisconsin School Counselor Association, welcome to the 61st WSCA Annual Conference!

Join us for our 2025-2026 Annual Conference, where we will be finding The Courage Within!  We know this will be another stellar conference with professional development, personal growth, and networking.

The Wisconsin School Counselor Association is proud to be a nationally recognized leader due to our fantastic conference and outstanding members. 

We can’t wait to see you in November 2025!

Keynote Speakers

Fareedah Shaheed

November 6, 2025
Opening Keynote
In a world where students' lives are shaped by their experiences online, school counselors stand at the intersection of mental health, digital safety, and real-world connection. Today’s students are growing up with smartphones as an integral part of their daily lives—constantly connected to social media, online communities, and digital entertainment. Their friendships, identity, and self-worth are increasingly influenced by apps designed to keep them engaged, often at the cost of their well-being...
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Gerry Brooks

November 7, 2025
Closing Keynote
Gerry Brooks uses humor to shed light on the everyday challenges counselors face, making their experiences more relatable and fostering a sense of community. Gerry's career took off when he began creating laughably relatable video content about the trials and tribulations of everyday life that teachers, school counselors, and administrators faced, which he shared through social media. Now, fast forward, and with over 3.1 million followers and growing, he is one of the leading voices in the educational community, humorously inspiring educators across the nation. Apart from his activity on social media, Gerry also authored "Go See the Principal: True Tales from the School Trenches," a humorous but enlightening book about the life of an educator...
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See the Keynote Descriptions!

Keynotes