On behalf of the Wisconsin School Counselor Association, welcome to the 61st WSCA Annual Conference!

Join us for our 2025-2026 Annual Conference, where we will be finding The Courage Within!  We know this will be another stellar conference with professional development, personal growth, and networking.

The Wisconsin School Counselor Association is proud to be a nationally recognized leader due to our fantastic conference and outstanding members. 

We can’t wait to see you in November 2025!

Keynote Speakers

Fareedah Shaheed

November 6, 2025
Opening Keynote
In this keynote, internet safety expert and Forbes 30 Under 30 honoree, Fareedah Shaheed, takes counselors on a deep dive into how students’ phones shape their behavior, emotions, and risk-taking online. Through her personal journey and expertise, she reveals the hidden challenges students face—from algorithm-driven pressures to online predators—and how counselors can equip them with the critical thinking and digital resilience needed to navigate their world safely.
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Gerry Brooks

November 7, 2025
Closing Keynote
Gerry uses his videos to develop a strategy for making the workplace a pleasant place where faculty, administrators, and support staff all maintain mutual respect, regardless of personal differences, resulting in more efficient and fulfilled workers. Gerry will share policies that he has incorporated that promote a healthy respectful working relationship even when opinions differ. He will also share ideas that maximize opportunities to get to know staff members and create camaraderie, taking advantage of 15 seconds here and there throughout the day.
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See the Keynote Descriptions!

Keynotes